Asia Television gets a reboot with AMM producing new content.

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Hong Kong's digital media landscape has changed a lot since Asia Television Limited (ATV) disappeared from broadcast waves on April 1, 2016.The station's new producer, Bizhan Tong, is embracing these changes.The 33-year-old British-Chinese filmmaker believes an ATV that loses a local broadcast license will make it far more thoughtful than Hong Kong.Shows and content will be distributed through ATV's apps and through OTT services (over-the-top, meaning direct streams, online, cross-cable, broadcast and satellite platforms). Tong wants to transform ATV into different types of studios by: Produce content for different streams depending on the market and the affiliate.

It's important that slot xo we target different groups. You can't do one size fits all anymore, and I'm not interested in doing that," he explains. Some youth programs are for middle-class housewives.Can we get local audiences away from TV B? It will be a challenge But can we hope to do something else that catches their attention? Absolutely Tong joined ATV in July after partnering with a company to create a thriller called Lockdown.The producer and director has a UK production company Phoenix Waters, but he was interested in Asia enough to move to Hong Kong in 2018.My business partners are very few stakeholders in ATVs and through meetings and participation, this led me to them by accident," he explains.

I have two careers in parallel, one with my production company and the other in finance. I work at Barclays (a bank) in fund management as well as investing in movies, which is great because they are really cool. He's my passion. I do an independent film (The Escort) that performed well at festivals and led to deals in the US. But I think Asia is the future.Inspired by his fondness for film directors John Woo, Tsui Hark and Yuen Woo-ping, Dong chose to come to Hong Kong. After connecting with ATV to create Lockdown, a Cantonese and English thriller that is scheduled for release this month, Tong is officially on board to spearhead the company's creative direction and launch the brand.

AgainAs of today, I have 19 shows and movies that I am working on on ATVs. All are in the different stages of production. We are even developing a business fintech channel, ”he said.“ You have to be original and you have to find a unique way to make it exciting.The productions in the pipeline include a TV series produced in partnership with UK partners about forensic psychologists who decide whether a criminal suspect is suitable for trial. It will be filmed in Hong Kong simultaneously in Cantonese and English.Tong is also a green light in the Hong Kong Zombie film featuring an international actor named Chungking Mansions later this year, he also has a remake of Richard Linklater's film tapes in Asia.

People joked that I became Ryan Murphy of Hong Kong," Dong said. But I'm going to be considered one. Murphy's DNA is in many projects, even though it has been developed and managed by someone else.That's what I see myself here. I'm overseeing the project and finding the right people to accomplish them.When the station aired five years ago in debt and a recent ownership dispute, the company made headlines again when it was investigated allegations of improper use of the Tai Po office in currency trading. The cryptocurrency ATV has denied the allegations.
The current large ATV owner is Malaysian Lai Chai Suang, who is the founder of e-commerce company Mon Space Net.Tong said the ATV alliance, which began in 1957 as Rediffusion Television, was based on a manufacturing side. "But I know they really want to drive their app engagement.

One change within the company is to separate the original and archived features from what would be a modern startup and focus on content production.The new arm in this company will be called AMM.AMM is looking at what we can do next, we are more consistent, and I think partnering with them will be more productive. I would say AMM is strictly focused on content creation and entertainment. But they all fall under the ATV category Dong was confident in the new approach he proposed. "Yes, I am young. But working in this industry for many years, I have had the opportunity to work with key people and learn from them. My mentor is Trevor Green. (Head of Entertainment Film Distributor in the UK).I'm going to be financially responsible, we won't be making big-budget movies, but I want consumers to have an ATV's choice between Netflix, TVB, Viu TV and other options," he added.